Internal Communications – Personal engagement, improve productivity – Học viện Doanh nhân MVV Academy

Internal Communications - Personal engagement, improve productivity

Internal Communications - Personal engagement, improve productivity
Le Quang Vu

CEO, Blue C

Introduction

"The most valuable asset of businesses is people" - Matsushita Konosuke

The strength of an enterprise lies not only in technology, products and reputation, but also in its core human resources. A cohesive staff with a common vision will have higher labor efficiency, helping businesses increase profits and reduce costs. In order to build such a team, an effective Internal Communications strategy is indispensable.

To put it simply, Internal Communications is the communication between the management and the employees of the company. Good Internal Communications can:

• Make employees work more responsible, more productive

• Increase employee satisfaction, help retain employees with a reasonable salary

• Increases the cohesion of employees, prevents good employees from changing jobs

• Limiting the old employees speak ill, criticize, harm the reputation of the business

With the goal of helping the managers of enterprises to build an effective internal communication strategy, thereby building internal strength for businesses, MVV Academy would like to introduce the Internal Communication course: Personal Engagement - Enhance performance.

Who should join the course

• Business owner, CEO

• Human Resources Manager, Human Resources Manager

• Specialist, Head of Communication Department

Benefits of course

• Observe, evaluate and think in an overall way about the internal communication situation of the business

• Select suitable communication channels and integrate into a unified system

• Improve internal communication management and construction planning skills

Study program

1. TRAINING FROM ZOOM AND DIRECT LEARNING ON EVERLEARN LEARNING EXPERIENCE MANAGEMENT SYSTEM

1.1. Definition and importance of Internal Communications

1.2. Features of Internal Communications

• Subject of Internal Communications

• Necessity of an Internal Communications strategy

• Steps for building an Internal Communications strategy

• Internal Communications Products

1.3. 10 Trends of Internal Communication in the Digital Age

1.4. Internal Communication Channels

1.5. Plan & Build an Internal Communication Team

• Defines categories & KPIs

• Define the public

• Constructing ideas

• Products and access channels

• Implementation

1.6. Topic Thinking & Storytelling

1.7. Writing skills

• Write

• Category file

• Structure of communication

2. DIRECT TRAINING SECTION (FOLLOWING BUSINESS NEEDS - FOR THE TRAINING PROGRAM MORE PERFECT)

2.1. Theory review:

• Talk, ask questions

2.2. Practice your audience research for Internal Communication

• Define the target

• Study subjects (leaders, managers, employees)

• Research sample

• Steps

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