SECTION 1. INTRODUCTION TO OVERVIEW OF STRATEGY

1. What is the strategy?

2. Corporate Strategy

3. Business Strategy

SECTION 2. PRINCIPLES OF STRATEGIC PLANNING

1. Overview of principle practice in planning strategy

2. Principle of practice 1: 3 Strategy Horizons

3. Principle of practice 2: Strategic Dialogue

4. Principle of practice 3: Organizational Engagement

5. Principle of practice 4: Execution and Monitoring

SECTION 3. CORPORATE STRATEGY

1. Overview of business strategy

2. Balanced score card

3. Strategy map

4. Measurement indicators

SECTION 4. BUSINESS STRATEGY

1. Foundation factors

2. Typical business strategies

a. Low total cost strategy

b. Differentiated characterization strategy

c. Concentration strategy

SECTION 5. SELECT AND IMPLEMENT STRATEGY

1. Requirements

2. principle of selection

3. Influence factors

4. Criteria for selection of strategy

5. Strategy implementation